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Feature Article: If You Want Something You Have to Ask For It
Special Offer: Healthcare Business Marketing Review and Consult - 50% off
Recommended Resource:
Visit my blog The Healthcare Marketer here
Check out our Podcast - In our last edition we discuss how well do you know your target market.

Kelly's Challenge: We challenge you to ask for one thing you've been wanting to ask for but haven't. If you are nervous, practice, and remember to be specific in your asking.

Did You Know? Contrary to popular belief, if you swallow gum it will not stay in your system for 7 years. It will pass through and be excreted.

 

 

May 2, 2008
Vol. V, Issue 18
ISSN# 15394875
$197 annually
Published every Friday

A Message From Kelly

Welcome to The Healthcare Marketing Connection! This week we are examining why we don't ask for things we want or need, such as referrals or discounts with vendors. Read this week's feature article for some tips on reducing anxiety about asking, and tips for how to up the odds you'll get a yes.

Today I am at T. Harv Ecker's Millionaire Mind Intensive with my husband Troy. We read his book which I highly recommend, Secrets of the Millionaire Mind, which is what the seminar is based off of. I'll update you next week how changing our "money blueprint" worked. The seminar is Friday through Sunday from 9:00am to 11:00 pm - pretty intense, long days! I truly believe that learning new things and striving for continuous personal and professional growth and development is fundamental to your success and ultimate happiness. Growth can come in many forms and oftentimes makes you uncomfortable. Be on the lookout for signs of what is appearing in your life - opportunities appear in different places for a reason. Don't be afraid to ask for help whether it be in the form of coaching or purchasing informational products or reading books - never stop learning and growing. You owe it to yourself and your clients.

To your success!

Kelly

Feature Article

If You Want Something You Have to Ask For It

Asking for something is simply the best way to ensure you get it. However, asking is often something many of us shy away from. Fear of rejection, shyness, feeling awkward or uncomfortable, assuming you are going to get a no, and just plain being afraid of the word NO are big reasons we don't ask for things we want.

The easiest and fastest way to get something you want is to specifically ask for it. Would you like a referral from a client? Ask them for one. Don't worry about appearing desperate or needy. That is YOUR belief, not theirs.

Do you think you deserve a discount from a vendor? Want to pay less rent? Want your spouse or kids to help out more around the house? Ask! The worst thing that can happen is they will say no to you.

Now, if you can garner up the courage to ask for something you want or need, then you should go to the trouble of asking correctly.

When you do ask for something be very specific in how you ask for it. Here are a few examples:

Don't say: "I want a discount"
Say: "I want free shipping on my orders."

Don't say: "I would love a referral to my practice"
Say: "I would love it if you gave these free gift cards for a massage to two of your closest friends."

Don't say: "I want you to help me pick up the house"
Say:  "I want you to pick up your clothes off the bathroom floor, unset the table every night after dinner, and take out the trash every Thursday."

Here are a few tips on how to ask for what you want from Jack Canfield's book The Success Principles:

  1. Ask as if you expect to get it. Ask as if you expect a yes.
  2. Assume you can. Don't assume you can't get a discount - assume you can!
  3. Ask someone who can give it to you. Canfield suggests you ask "Who would I have to speak to to get..."
  4. Be clear and specific. Don't just ask for more business - say "I would like to treat you once a week and include yoga lessons and meditations. Would that work for you?"
  5. Ask repeatedly. People may have different answers on different days for a variety of reasons. Persistence is the key to achieving your goals. Look at what your kids do - they ask and ask until they wear you down! They know that persistence pays off.

(c) 2008, A Marketing Connection

Want to use this article in your ezine or web site? No problem! Just let me know at info@AMarketingConnection.com. I'll send you a short bio to include at the end of the article.

Special Offer

Healthcare Business Marketing Review and Consult - 50% off
Spend one hour with Kelly as you review your marketing plans for the year with her and together create a strategic, doable marketing plan for you to double, even triple (you set the goal) your profits this year. We'll discuss what's working, what's not, and things you can do to get your marketing efforts on track and producing revenue.

Use Coupon Code Consult50 to receive your discount: Register Here

Recommended Resource

This week Kelly recommends Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth by T. Harv Ecker. This life-changing book will help you identify and revise your money blueprint to increase your income and help you to accumulate wealth.

If you have any other great resources you'd like me to share with everyone, let me know and I'll check it out. Kelly@AMarketingConnection.com

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Escape 101:  The Four Secrets to Taking a Career Break Without Losing Your Money or Your Mind by Dan Clements and Tara Gignac, ND Ever dreamed of getting away? Escape 101 is an engaging, practical guide to taking a sabbatical from your job or business without losing ground. This essential handbook is an inspiring blueprint for creating more time in a world that never seems to have enough.


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Fr*ee Marketing Resources

To learn more about healthcare copywriting and marketing, visit my Web site at www.AMarketingConnection.com/article_archives.shtml. There are tons of fr ee articles on a variety of helpful topics.